Home Territory Manager Resume template
Territory Manager resume template
A clean starting structure with example content grounded in what territory managers actually do day to day, not generic filler. Download and replace the bracketed placeholders with your own details.

Which resume format should you use?
Reverse chronological
You have a steady work history. This is the format almost every recruiter and ATS expects by default.
Functional
You're changing fields or have gaps in your employment. Leads with skills rather than a job-by-job timeline.
Combination
You're early career or have worked consistently but for only a few employers. Blends a skills summary with a shorter chronological history.
This template uses the reverse chronological format: the one most territory managers should default to, since most Australian recruiters and ATS software expect it.
Professional summary
Territory manager with a track record of growing sales across a defined geographic patch in wholesale and retail trade. Skilled at call cycle planning, account management and negotiation, with strong CRM discipline to keep forecasts and visit notes accurate. Focused on building long term customer relationships and identifying new opportunities within an existing base.
Key skills
- Selling and negotiation
- Account and relationship management
- Sales strategy development
- Data analysis and forecasting
- CRM software (Salesforce, HubSpot)
- Excel and business intelligence dashboards
- Mobile devices and mapping tools
- Sales forecasting software
- Written communication
- Problem solving
- Time and deadline management
- Stakeholder management
Experience: example bullet points
- Managed a call cycle of 60 to 80 accounts across a metropolitan and regional territory, maintaining regular visit frequency and capturing orders on site.
- Negotiated pricing and trading terms with key wholesale customers, improving margin on core product lines without losing volume.
- Prepared quotes and contract renewals for existing accounts, working with internal support teams on stock availability and delivery schedules.
- Ran product demonstrations for new ranges and promotions, leading to increased ranging in several stores and stronger sell through.
- Analysed sales data in Excel and CRM dashboards to identify underperforming accounts, then developed targeted action plans to recover volume.
- Logged visit notes, forecasts and competitor activity in Salesforce after each call, giving the state sales manager reliable weekly reporting.
Education
Bachelor degree in business, commerce or marketing is common, though a diploma or certificate IV in sales or business with relevant experience is also well regarded.
Keywords an ATS is likely to scan for
Applicant tracking systems match your resume against terms in the job ad before a person ever sees it. Only include the ones that actually apply to your experience, but if a term below matches something you've done, use the same wording the job ad uses.
- territory management
- account management
- B2B sales
- CRM
- Salesforce
- HubSpot
- call cycle
- sales forecasting
- negotiation
- wholesale trade
- retail trade
- Australian driver's licence
- Excel
- Power BI
- stakeholder management
- key account management
- pricing
- quoting
- product demonstrations
- business development
Getting past ATS screening
- Match the specific skills, certifications and terms used in the job ad, not just your own wording for the same thing.
- Keep formatting simple: no tables, text boxes, columns, headers/footers or graphics. Parsers frequently drop content placed in these.
- Submit as .docx or PDF unless the job ad specifies otherwise.
- Use standard section headings (Experience, Education, Skills) rather than creative alternatives.
- List your core skills and technical competencies in their own section so a keyword scan can find them instantly.
This is a starting point, not a guarantee of interviews. Tailor every bullet point to your own real experience and the specific job ad.